Blackpink -how you like it

 1) What are BLACKPINK fans known as - and what would the demographics / psychographics be for the BLACKPINK audience?

Blinks
the mainstream
the aspirer

2) What audience pleasures are offered by the music video for How You Like That?

Diversion - Performance, fast pace
Personal relationship - fan interaction online
Personal identity - fandom, copying the look of band members
Surveillance - knowledge of Korean music and culture

3) Pick out three particular shots, scenes or moments in the video that would particularly appeal to BLACKPINK fans. Why did you choose those moments? 

0:44 seconds in because it has all four of the girls in doing their most popular choreography and they all look stunning

1:41 because they are all in it wearing amazing outfits doing an an iconic dance on an iconic set

0:19 because Jennie is most biased and she is wearing a very sparkly and beautiful outfit

4) How was the How You Like That music video marketed and promoted to the audience?


preceeded by teasers
a reality show
dance performance video

5) Why is K-pop a global phenomenon and what has helped it to become so popular?

Industry

1) How were BLACKPINK formed and what records have they broken?

2) What other successful artists have YG Entertainment created? You may need to Google this.

3) How has technology and the internet (known as technological convergence) changed the way audiences consume music videos?

4) How do BLACKPINK and K-pop show that the media and music industries are now global?

5) How are UK-based music videos regulated and what types of content require warnings? 

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